If you ever thinking of paying Facebook to earn more fan on your Facebook page, or you are already doing this. Here is what you might over-looked. You are paying for each "click", not each "like". That mean whenever a user click on your ads on the news feed or on the side bar, you get charged for that click for the amount you set. It does not matter if user like your page or not after landing on it. As you can see in this picture, the number of user who clicked on my ads during that period was 817, but the number of user who actually click on the like button was 687. So, my page must be interesting that most people who come by click on the "Like" button. That is 84% of the total traffic I paid for.
If you paid for the traffic to your Facebook page and not many people click on the "like" button, there must be something wrong on your page. Either you have targeted the wrong audience or your page got nothing they want to see.
An interesting fact is that your Facebook fan you earned is not permanent, you will see that everyday there are fans who unlike your page. That is the nature of Facebook users.
Someday, there are more people who unlike the page than people who like the page. So, does it worth the effort and money to earn Facebook fan to your page? I will show you the statistic I collected in another post.
No comments:
Post a Comment